Drew Porcello | President
As a seasoned public relations and marketing veteran, Drew takes a consultative approach to understand his client’s needs and then provides results that align with their business objectives.Originally from western New York, he attended the State University of New York at Buffalo where he received his bachelor’s degree in business administration, then went on to earn his master’s of business administration from East Carolina University. Throughout his career he has worked with international brands such as Dunkin’, Sheraton, and AvidXchange. In addition to media training CEO’s and securing placements in several major news outlets, he especially enjoys the human element of public relations, when he can develop meaningful partnerships and impact his community. Drew has served as a member of the board of directors for both Hospitality House of Charlotte and Charlotte American Marketing Association. He also founded PIVOT PR in the fall of of 2013. He is the husband to his beautiful wife Jennifer and father to Aevan and Luca. He also loves spending time on Lake Norman, watching the Buffalo Bills occasionally win, and singing along to only the blusiest country and rock music.
BEYOND THE BIO:
- Drew only missed two days of school, K-12.
- He taught himself how to play the guitar, but he still has a lot of work to do.
- His second cousin is Rick Porcello, the Cy Young winning pitcher for the Boston Red Sox… with whom he’s never met!
Lindsay Haynie | Vice President
Lindsay is an intuitive problem-solver, having honed her public relations, social media and event planning skills in areas ranging from association management to corporate strategy to social events. She began her career at a Nashville public relations firm, working with clients in a variety of industries including automotive, waste management, life sciences, public works and the humanities. Prior to joining PivotPR, she led the social media and marketing efforts for a Charlotte-based boutique workout studio. Lindsay also worked as an event planner in Nashville, T.N. serving corporate and social clients at the downtown area’s top venues, ensuring every detail was taken care of and the event was flawless. Throughout her career, she has translated business objectives into success for brands of all sizes from Dunkin’ to the Tennessee Automotive Association to local restaurants and boutique fitness studios. She has secured print, digital and broadcast placements across the Southeast and has developed strong relationships with many of the top influencers in the area. She holds a B.A. in Human & Organizational Development from Vanderbilt University. Lindsay, a Winston-Salem, N.C. native, serves on the Children’s Home Society of North Carolina Leadership Council and volunteers with Heart Math Tutoring.
BEYOND THE BIO
- Lindsay loves to cook and shares her kitchen adventures on Instagram, @in.lulus.kitchen.
- Her happy place is the North Carolina mountains where she spent her childhood summers, married her wonderful husband, Chandler, and now spends any free weekend she has trying to play golf with Chandler and her dad, hiking with the pups and her mom, and fly fishing with her brother.
- Despite her love of the outdoors, she was always the first little soccer player to the water cooler and snacks, but never the first to the goal. Her parents still give her a hard time about it.
Eric Osterhus | Vice President
Eric brings nearly a decade of marketing and communications experience to his role as Vice President of PivotPR, having delivered results in a variety of industries including retail, entertainment, dining, real estate, and more. His strategic approach guides brands to increased exposure through targeted outreach and brand promotion, while also specializing in crisis communication and media relations. Before joining PivotPR, Eric spent over four years as Brand Communications Manager for the U.S. National Whitewater Center where he directed all public relations efforts on behalf of the organization. His experience pitching to local, regional, and national media outlets has landed placements in Men’s Health and People Magazine, as well as features on the Travel Channel, Discovery, CNN, and more. As a Charlotte native, Eric earned his MBA in Marketing and B.S. in Business Management from the Byrum School of Business at Wingate University, and served on the Board of Directors for the Charlotte American Marketing Association (CAMA).
BEYOND THE BIO:
- Eric loves traveling abroad in search of unique outdoor experiences… his adventures have included backpacking through the Andes on Peru’s Inca Trail, rappelling off the cliffs of Australia’s Blue Mountains, and climbing over Iceland’s subglacial volcanoes (next up: surfing in Portugal!)
- Eric has a workshop in his backyard, fueling his aspirations to one day be Charlotte’s version of Chip Gaines.
- Eric once rode his bike from Key Largo to Key West… and back (212 miles total… and yes, riding a bike on Seven Mile Bridge is a bit scary)
Allison Eckley | PR Director
Allison is a seasoned communications professional with nearly a decade of experience helping organizations tell stories that engage, impact, and influence stakeholders — while bolstering business goals and brand reputation. Prior to joining PIVOT, Allison most recently served as the spokesperson and internal communications manager for the NC Sustainable Energy Association, where she worked daily to amplify the state and region’s national leadership in the areas of sustainability and clean energy, including building efficiency and smart design. Through regular, thoughtful and targeted outreach, Allison cultivated media relationships with state and national reporters that secured proactive and timely placements in publications like the Charlotte Business Journal, the Raleigh News & Observer, Utility Dive, and Greentech Media.A former ten-year resident of the Raleigh area, Allison also devoted time to helping grow her
previous employer’s Diversity & Inclusion pilot program, designed to increase minority representation within North Carolina’s rapidly growing clean energy community. She also led the strategy and content development behind the Story of Clean Energy digital storytelling campaign, which aimed to promote real people’s clean energy success stories across the state. When she’s not tackling PR challenges, Allison enjoys walking and running the neighborhood with her family and Golden Retriever, checking out the newest brewery popping up in Charlotte, and making a day trip to catch college football games. One day, she hopes to learn to cook without help from the internet.
BEYOND THE BIO
- Allison may not have ever made an athletic team, but she did win a pepper-eating contest in high school.
- As a teenager, Allison once landed an internship by asking a political candidate for the job, in front of an audience – before she won the election.
- Ask her about the time the bottom fell out of her bag full of laundry, crossing Park Avenue in NYC. (Or maybe, don’t.)