BREAKING NEWS! There is a new morning show in town – Good Day Carolinas on FOX 46. Trisha and I were some of the first “on the scene” to learn from weekend producer Brittany Hoffman. Check out our Q&A below to learn more. It might be relevant for your company or organization. And, it will be something entertaining and informative to watch.
When does the show start and what are the hours?
The show kicks off on August 25. On weekdays, it will run 4:30 – 9 a.m. It will air 5-8 a.m. on Saturday and 5-9 a.m. on Sunday.
What are you trying to achieve with your new morning show?
What we’re trying to do at Good Day Carolinas is be the different news station. We want to be more community focused and the friendlier news. Instead of focusing on crime, we are going to cover something like the community fundraiser going on that day. Especially on the weekend, people are getting up, going out, doing things, and want to know what’s available in town to go do that day. They want to know interesting places to go and things to see, and I’m ready to bring that to them.
Is your model similar to what you’re doing now at night with digital journalists?
Yes and no. A lot of the packages on the weekends will be shot ahead of time (like if we were to focus on different restaurants, we’d probably go out and shoot ahead of time.) But, if there’s a craft brewery festival, we might go out to one of the breweries live and plug the festival from there. When you’re doing things live, it’s a lot more fun so I’m also really excited to get live guests in the studio. And, we’ll sprinkle live guests throughout the show. Like with chefs, we’ll first see the ingredients, then the preparation and then the final product near the end of the show.
What are you seeking from communications professionals?
I like being able to get a little bit of everything. For example, instead of always having the same chicken sandwich every time I go somewhere, I want to try something new. I think some people get used to the familiar and that’s what we’re trying NOT to do with our news; it won’t be traffic, weather, nor the leading story of the day because you can get that from so many other TV sources.
What about any do’s or don’ts that you have for communications professionals?
Being late. Not communicating. If you’re going to be late, please just tell me so I can fix things because I have a set time and have to coordinate things for every minute of the show. If I know about things, I can work around them. And, if there’s no follow-up from you, I’m not banking on that so I a confirmation is critical. Also, come prepared and have a plan.
Are you excited about living in Charlotte?
I am. I love getting used to the community here and it’s definitely a huge change in my life. I’ve been having fun exploring different local restaurants and I’m trying not to go to the same place two times, rather truly get immersed in the Charlotte culture. I’ve noticed there are different neighborhoods with different vibes; it’s fun figuring out those different areas. They have their own little feel to them, which is so different from Phoenix because in Phoenix it’s a city on a flat grid and everything looks the same. When I got here, it rained for four days. Now that was also something different for me!