I hope you’re doing well! Continuing our discussion of the latest trends and tactics in PR, I wanted to get your take on media lists. While speaking with others I noticed that many don’t have contact information for local, regional and national outlets that are interested in covering their news. The fact is that the media landscape is changing quickly, so if you don’t have the relationships or you’re not subscribing to a media database, it’s hard to keep track.

Do you have a media list? Is it up-to-date? I’d love to hear your take on this matter, and if you’d like to schedule an appointment with me to help you create your own customized list of journalists, reporters and bloggers please click on the “Create Media List” button below.